Q5. Evaluation

How did you attract/address your audience?

The masthead on the cover page of my magazine is one of the ways to attract my audience. The masthead attracts them as it is a large bold font, in a bright red colour, this catches the attention of the audience when the magazine is on the shelf. The masthead is at the very top of the page so that it is easily visible when on the shelf. As it is at the top of the page and the masthead is bold and bright it catches the attention of the audience drawing them in tot the magazine.

The audience would also be attracted to the magazine by the artist on the cover page, the audience can relate to him through the clothes that he is wearing and the kind of blank expression he is pulling, this will attract the target audience as they will see this kind of thing on the cover and be interested by it, making them want to read the magazine.

A way that I addressed the audience on the cover was with the model, the model looked straight at the camera so when the photo was put on the cover it is staring straight at the reader of the magazine. This draws the reader in as they are directly addressing them by looking straight at them.
The same occurs for one of the images on the contents page, as the model is looking straight at the reader it draws them into reading it.

Also on the contents page the bands and artists that are featured on there are popular with my target market and would be people that they listen to on their iPods, this would attract them to reading the magazine as they are popular with them and they will want to find out information about them. All of the names that are featured on the contents page will be names that the reader will be familiar with, this will draw the reader in and want them to read through the magazine as they know that there is information on stars that they like. Another way that I attracted my audience was through competitions, also saying the word 'you' addressed the reader of the magazine amking them feel like they are being directly addressed by the magazine. This drew them in as it means that they can do something. Also the competitions and prizes to be won drew the readers in as they wanted to have a chance of winning prizes that they would like.

On the double page spread the pull quote that I used can be used to interest and attract the reader, this is because the quote draws the attention of the reader as it is larger font. The pull quote gives the reader an idea of what the article will be about, this will make the reader want to read on as they will be interested about what has been said in the article.